KiraGrace, a new yoga apparel brand, launched today with The Goddess Collection, a line of technical yoga gear designed to celebrate women’s beauty, strength and grace.
Founded by Kira Karmazin, an expert in women’s fashion apparel and a lifelong yoga student, KiraGrace was designed to inspire women moving through life’s journeys. Karmazin has spent her entire career in women’s fashion apparel and was the force behind many successful product lines at Lucy Activewear, Victoria’s Secret and Gap. Her passion for yoga and love of fashion led her to create her own line of performance activewear: The KiraGrace Goddess Yoga Collection.
“The Goddess Collection was designed to inspire women to embrace their own grace and feminine strength,” said Karmazin. “It is a highly technical, performance yoga collection that is elegant, body conscious, sexy and sophisticated.”
The KiraGrace Goddess Yoga Collection combines beauty, strength and wisdom. It features nine unique pieces intended to enhance individual goddess shapes. The collection offers three distinct fits: the Diana fit (athletic), the Victoria fit (natural) and the Venus fit (curvy). Whether you are the athletic warrior Diana or the voluptuous Venus, the Goddess Collection has a style for you.
The Goddess Collection is available online starting today at kiragrace.com. For more information visit kiragrace.com or facebook.com/KiraGraceyoga.